Skip to content

functional beverages

Kin Luna Morada in Worcester, MA: Where to Buy & How to Serve It

Straight to it: Kin Luna Morada is Kin Euphorics’ alcohol-free, caffeine-free drink with a sweet, smoky flavor inspired by chicha morada, the Peruvian purple corn beverage. In Worcester, deVINE on Pleasant Street lists it at $7.50 a can, though it was showing sold out online, so call before you go. Serve it very cold over ice with an orange or lime twist, or pour it into a wine glass as an evening aperitif. Kin Euphorics built its name on alcohol-free drinks designed to replace the evening cocktail. Luna Morada is one of its more unusual flavors, and it takes inspiration from a drink most Americans have never tasted: chicha morada, the deep purple, spiced corn beverage that is a fixture at Peruvian tables. That makes it a little hard to picture from the can alone. This guide explains what Luna Morada is, the tradition behind it, what to know about…